Apparently, England has banned cheese advertisements from children's TV, because it is deemed to be high in fat and salt. (I thought it was also good for teeth and an important source of calcium, but there you go.)
Naturally, cheese makers are not happy:
A survey published in The Grocer magazine, of 100 senior people in the dairy industry, confirmed that the overwhelming view was that cheese is under siege.
Only 2 per cent believed that the Government was supportive of the cheese industry while 52 per cent said that it was actively “anticheese”.
What foods can they advertise on kid's TV, I wonder. Green salad? As a fan of cheese (in moderation) myself, I hope to see rioting in the streets of London over this, and the downfall of the government.
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