The video for the (still pretty awful) new single does indeed show that there is some deliberate self deprecation going on - especially at the end where a whole row of Taylors in her various former images appear and argue with themselves. They spent quite a bit of money making the clip, by the looks, but there are far too few shots of her at her most attractive - nicely made up and taking a bath in a tub of diamonds.
Anyway, it probably indicates she's not genuinely that obsessed with her past feuds, but it still seems that she spends too much thinking about her image and reputation in any event. Can't she just decide what look and image she currently likes, and sing pleasant pop songs without so much self referential stuff?
Update: at the risk of annoying Homer no end, here's Slate's kinda witty take on the video:
Swift’s tour de force of deflective petulance is amazing: It’s essentially a catalogue of every public feud she’s had that, without naming them, manages to extend, mock, and, most important, commodify them. (Side note: Do you know anyone in real life who has “feuds” who isn’t utterly insufferable?) “Look What You Made Me Do”—it’s right there in the title—is an anthem that turns the abrogation of personal responsibility into a posturing statement of empowerment. With its tense “The old Taylor can’t come to the phone right now. Why? … ’Cause she’s dead!” it embraces the possibility of calling “Do over!” as a form of self-realization, and imagines a world in which a clean slate means never having to say you’re sorry because every conceivable way you lash out must be someone else’s fault. Is Taylor Swift to blame for anything? How can any of us know? There was violence on many sides, many sides.
Mate , get your daughter to write about Swift.
ReplyDeleteI can't see why she is popular but i am a grumpy old man
"...a grumpy old man"
ReplyDeleteObviously. I take varying amounts of interest in various different things, Homer: except for sport, where about 99% of it is completely ignored as being of no interest whatsoever.
bad week for sport beaten in both cricket and football
ReplyDeleteI take a slight amount of interest in Rugby League, but have never stepped foot inside Suncorp Stadium.
ReplyDeletePretty sure she doesn't produce or direct her videos though.
ReplyDeleteSurely she approves the general gist of them, though?
ReplyDeleteYou know what would make my day: if Jason Soon starts to make a contribution here to a discussion of a Taylor Swift video. :)
ReplyDeleteI presume she'd agree to a lot of things that would make her money!
ReplyDeleteFrom what I hear of it the song seems pretty woeful.