Grindr – The app that has become part of the sexual health solution | Croakey
Interesting report here of a study of the use of sexual health messaging on the Grindr app, which most people think has likely increased the amount of unsafe sex amongst men by making casual "hook ups" easier to organise.
The report seems to say that because a lot of people using the app did go to the site with more information, it was a success.
What it doesn't (and probably can't) deal with is the question of whether more men got tested as a result, or were dissuaded from their intended recreational sex, or were convinced to have the sex but only safe sex. (And, I note, with syphilis in particular, which this campaign seems to have been about, safe sex means no unprotected oral, which one suspects is a particularly "hard sell" in the gay community.)
So, I wouldn't getting too full of praise for it being a "sexual health solution."