A taxing success?

Calls for new tax on alcohol after success of alcopop tax stopping teen drinking | News.com.au

I haven't read the study reported here, and it is written by bodies who want to push a strong public health barrow, but still:

Research by the groups found that the alcopops tax, introduced in 2008, pushed the sale of the popular drinks down by more than 30 per cent in a year.

While sales of other spirits rose in the same period, the increase accounted for less than half the fall in alcopop sales.

The groups also pointed to the 2008 alcohol and drug survey of teenagers which showed that while the tax had not changed their preference for alcopops, the number of teen drinkers fell 27 per cent in three years.

Why hasn't the Gillard government pointed to this as a public health policy success story? Too caught up in the carbon pricing war? Or maybe it's because the same bodies praising the success want alcohol to be more expensive for everyone, and that's not a palatable message to be passing on to a hysterical public at the moment.