Tuesday, December 10, 2024

I know the feeling

Compared to some people, I suppose I have pretty small exposure to social media, given that Twitter (and now Bluesky) was my only real social media app (if you don't count blogs with active threads - now a rarity - or YouTube).   And one of the problems of Bluesky now being pretty good is that I am finding it too easy to just keep...on...scrolling...scrolling (and often avoiding reading the in depth articles sometimes linked.)

There was this doomster column today in The Guardian about the loss of attention span:

Earl Miller, an MIT neuroscientist and world expert on divided attention, warned in 2022 that we are now living in “a perfect storm of cognitive degradation”. Dr Gloria Mark, professor of informatics at the University of California and author of Attention Span, has found evidence of how drastically our ability to focus is waning. In 2004, her team of researchers found the average attention span on any screen to be two and a half minutes. In 2012, it was 75 seconds. Six years ago, it was down to 47 seconds. This “is something that I think we should be very concerned about as a society”, she told a podcast in 2023.

But we’re not entirely to blame if technology is making us less intelligent. After all, it was designed to captivate us totally. Silicon Valley’s dirtiest design feature – which is everywhere once you spot it – is the infinite scroll, likened to the “bottomless soup bowl” experiment, in which participants will keep mindlessly eating from a soup bowl if it keeps refilling. An online feed that constantly “refills” manipulates the brain’s dopaminergic reward system in a similar way. These powerful dopamine-driven loops of endless “seeking” can become addictive.

What will happen if we don’t get a handle on our declining cognitive health? The former Google design ethicist Tristan Harris told US Congress in 2019 that billions of people – “a psychological footprint about the size of Christianity” – now receive their information from platforms whose business model “links their profit to how much attention they capture, creating a ‘race to the bottom of the brain stem’ to extract attention by hacking lower into our lizard brains – into dopamine, fear, outrage – to win”.

His warnings are about as stark as they come. “Persuasive technology is a massively underestimated and powerful force shaping the world,” he said. “It has taken control of the pen of human history, and will drive us to catastrophe if we don’t take it back.”

The worst thing about it (internet brain rot) is likely the loss of book reading amongst everyone, especially the young.

I have been meaning to say for some time, but as I get older, I am surprised that I am still drawing connections between my life experience and some incidents in novels that have stuck in my head from what I might have read 30 or 40 (or more!) years ago.  What I mean is - I have just recognised the truth or insight in the writing that long after reading it.   It's quite surprising, and I just can't see people who have grown up in social media (with ruined attention spans for reading novels) being able to have the same experience, and it does feel like a real loss, but they won't realise it....

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